How to Write Killer Rental Ads
My son and I are about to close out our best year ever.
[Gasp!]
Yep, right in the middle of a bad recession.
So it occurred to me, while I was perusing Craigslist for rent ads today, that I might have a few secret weapons that would be of help to other landlords.
Try this exercise: Go to Craigslist and check out the ads in some rent range that is
applicable to your rental units. Below are a few of the headings I saw listed. Hover your mouse over each one and see which one makes your finger WANT to CLICK:
HOME FOR RENT
Single Family Home for Rent
Just Painted – Nice Floorplan
2 Rooms Nice Location
Large Condominium
Clean 1 bdrm apt – Downtown
Nice Apartment Available
BOOYA!! Classy 1BR + Cozy Gas Fireplace
The last one is my ad, of course 😉 Hey, I was excited to see some great headlines too, some I wish I had written! But most were yawners.
Your prospective tenants will never see your ad if the headline doesn’t make them CLICK. The headline is the Ad for your Ad. Work it! More…
Pimp Your Ads with “Postlets”
You no longer need a big budget to create snazzy-looking ads like the professional management firms do, and attract quality tenants!
Go to The Savvy Landlord website and watch the 5-minute video created by two savvy landlords, which will show you how to sign up for Postlets for FREE (my favorite price).
I just signed up and created my first Postlets ad after watching their video. It only took a few minutes and it looks great. Postlets publishes your ad on a bunch of websites, and the video will show you how to easily post it on Craigslist.